Super Bowl 2023 ad pageant: Beer is in, crypto is out

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AFP

New York (AFP) – After a starring role in last year’s Super Bowl broadcast, cryptocurrency firms are expected to sit out the 2023 game. But the annual advertising extravaganza — a kind of competition among marketers that runs parallel to the American football championship — features an array of beer and car companies, along with other familiar brands like M&M’s candies, which has been teasing its spot since last month. This year’s slate of commercials revives the cult hit “Breaking Bad,” whose cast reunites to pitch PopCorners chips, as well as a collaboration between General Motors and Netf…

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